VDP Direct Mail (DM)

Focus VDP Direct Mail services would make your message unique and personalized that can grab consumers' attention and direct them to act. Focus VDP incorporates targeted mailing lists with digital media to produce a different DM for each person on the list based on different needs, interests, and goals - under one print run. With VDP DM, you are able to communicate with your customers on an individualized, customized and personalized one-to-one basis.

A positive interaction gets customer's loyalty. Our Focus's DM is so personalized that making every interaction positive and calling for customer's action. Our traditional, versioned or fully-customized direct mail services help create your brand recognition and reputation, by generating customers' emotional attachment to the ads and so to your company. In fact, after customers have taken action, the well-designed and impressive DM could be kept or shared among their family and friends, or be even hung on anywhere prominently at home or at work. How personal our ads are!

'VDP Direct Mail is Result-driven!'

VDP DM is a personalized and tailored-made advertising to every single customer, which allows you to:

  • Address your customers by name;
  • Use photos and graphics that appear directly to individual customer showing their age, marital status or income etc.;
  • Direct your customers to contact your sales representatives, or to access their unique website (pURL).

With Focus's VDP DM, you would achieve a high level of direct marketing results.

Traditional DM VDP DM
  • Detailed coverage on your company & products
  • Solid promotional piece adds Reliability & Creditability
  • Easier for customer to Re-read

In addition to the benefits of tradition DM, VDP DM can:

  • Enable Personalized Communication
  • Direct the Recipient to a pURL
  • Enhance Response Rates
  • Improve Real-time Sales Leads
  • Establish Customer Relationships